Indian, local artists to highlight art, culture in the 4-day, 3-nights event from March 9
Amid snow capped mountains and silvery pine trees, Kashmir Valley will host India’s first ever Music and Adventure Winter Festival at the world’s famous ski resort Gulmarg.
The music will flow from the tuneful voices from the wide spectrum of Indian artists including the local Kashmiri new breed of bands while traditional artists will entertain the audience with folklore, chakri, Rouf, ladishah and sufiana kalam using traditional musical instruments.
India’s leading rock bands, reggae artists, jazz & blues bands, will bring warmth to the sub zero temperature on the white carpet at 10000 feet high snow carpet with music fusion.
The festival will begin with business conference on March 8 which will be followed by other events including film festival, extreme adventure sports, arts and culture. The 4-days and 3-nights festival will be organized by a Noida based travel company Synapses Adventures which has already witnessed a great response for the events from the tourists from different parts of India.
“The event is aimed to bring new experience to locals and showcase local ethnic culture and lifestyle. The event will also be great boost to highlight music, adventure of this place to outside world besides promoting Gulmarg as the best winter destination,” said the organizer Aditya Shinde of Synapses Adventures.
“In the business exhibition, the distributors and retailers from outside the state will showcase the adventure gear. The exhibition will also be attended by local tourism fraternity including the people associated with travel and trade and the community from social media to promote business and create networking opportunities,” said Aditya.
The exhibition will primarily boost the sports industry around the country and Kashmir region.
Music @ Gulmarg Winter Festival
The event will enliven the snow bowl with, mix of classical, sufi, jazz, fusion, rock performances by renowned artists.
“Besides artists from outside the state, the local music bands and artists will also perform. They will highlight local music. Locals will perform folklore, chakri, rouf, ladishah and sufiana kalam. This will also be a biggest platform for the upcoming talents of the country and also locals.”
“The event also offers opportunities for local artists, musicians to be showcased amongst some of India’s leading artists. Local talent can also interact with the upcoming generation of artists, musicians.”
Synapses Adventures will showcase eight short films on subject like music, adventure, culture and environment from the best in new cinema and creative films.
“The films will also be a chance to promote Gulmarg as a winter sports destination.”
Kashmir Art and Culture
Kashmiri’s mouth-watering traditional cuisine -Wazwan- will also be the main highlight of the festival. The tourists will get to taste Wazwan and also local popular beverage Kawah which will be showcased by locals.
‘Wazwan and Kahwa are the pride of Kashmiri and its identity. The tourists will be enjoying best of the most authentic and delicious delicacies during the event.”
The locals will also be highlighting their handicraft including carpets, shawls, paper machie.
“The local will also show their skills to crave out master pieces of Kashmiri art and craft. This will be opportunity for them to promote the traditional trade.”
Gulmarg Winter Sports
Synapses Adventures will also organize adventure sports competitions in skiing, snowboarding through competitions and exhibitions.
“There will be no other place than Gulmarg to host competitions in skiing and snowboarding which has world’s highest Gondola,” said Aditya.
The organizers have roped in the local skiers especially from Tangmarg who earn their livelihood as adventure sports guides and trainers during winter months in Gulmarg.
“The competition will be open for local and India skiers. The adventure sports competition will promote Gulmarg as the winter sports destination besides promoting tourism.”
The organizers will first hold preliminary rounds on Gulmarg slopes and the shortlisted skiers will be taken to Mary Shoulder on ski-lifts for final competition.
“This will be a zero plastic event. We will encourage visitors and guests to use their own bottles instead of buying plastic bottled water,” said Aditya.
The organizer will be using renewable sources of energy, using minimum power (bio fuel) for lights.
The festivals will begin from 11am to 5pm which will feature culture and food fiesta, flea bazaar, photography workshop, music, adventure and recreational activities while as from 5:30 pm to 6:30 pm will feature one hour movie screening as part of the Soul Film Festival.